I Promise

Running time: 4’02”

The "I Promise" music video was directed by Michal Marczak, who previously directed a video vignette for Radiohead's ninth album, A Moon Shaped Pool (2016), and the video for single "Beautiful People" by Mark Pritchard, featuring Yorke. The video depicts a nighttime bus journey of forlorn passengers, one of whom is a detached robotic head. Robin Hilton of NPR interpreted the video as a reference to the "grueling" schedule and sense of isolation Yorke experienced while on tour for OK Computer.

Authors:

  • Michał Marczak

    Michał’s latest feature film “All These Sleepless Nights” premiered at the 2016 Sundance Film Festival where it won the award for Best Director.
    His previous feature “Fuck For Forest”, premiered at South By Southwest and is considered to be the most highly-screened Polish Documentary of 2013, being released cinematically in a number of countries. It was chosen by UK’s Dazed and Confused Magazine as one of the “top ten most innovative and genre-pushing docs of recent years”.
    Michał is also a commercial director whose work for among others: Sprite, Ikea, Johny Walker, Coca-Cola have brought him numerous awards.

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Screenings: